January 29, 2009
No one wants a bowl of Choco Krispies
Posted by: : Category: Uncategorized
So Absolute Radio is an absolute disaster. The station formerly known as Virgin lost 461,000 listeners in the few months since it changed its name to Absolute Radio, under new owners The Times of India Group.
The company says listeners are taking their time to recognise the brand. But something has clearly gone wrong if Virgin’s loyal old listeners, bound to know about the name change, no longer want to tune in anymore. Absolute Radio’s programming is large…
Source: Business Listings
